Word of Mouth
with Jessica Chu, @jessicachews
Too good to gatekeep.
We bring local creators to your business. They film it, post it, and their followers come find you with a code. You pay a share of what sells.
How it works
From a whisper to a line out the door.
- 01
You tell us what's coming
A launch, an opening, a new season, a quiet month. Apply below, and if it's a fit, Jessica takes it from there.
- 02
We shape the deal together
You get a private page with the plan, the numbers and the terms in plain words. Read it and sign, right there.
- 03
Creators sign up, you choose
Their handles, followers and usual views, side by side. You pick who comes, and who's on backup.
- 04
Creators show up and film
They come to your place and make their videos. Sometimes it's one stop, sometimes a couple. Then they head home, edit and post.
- 05
The scoreboard
Every post, every view and every sale by code, ranked, on your page.
- On Instagram
- 22.9K
- Covers
- NJ food & lifestyle
Who you'll work with
Hi, I'm Jessica.
Good eats, local finds and new mom life, shared with New Jersey.
The places I love don't need a billboard. They need the right people walking in and telling their friends. So I bring together creators from around here for a morning at a place worth talking about, and let them do what we all do when we find something good.
I run every campaign myself, from the first idea to the last post, and you can see all of it on your own private page.
See what I've been eating ↗Who Jessica's worked with
From American Dream to Main Street.
- American Dream
- H Mart
- Lee Kum Kee
- Dunkin'
- Topgolf
- Retro Fitness
- MM by Morimoto
- Otoki
- Explore Millburn–Short Hills
- South Orange Downtown
- Sestra
- Village Marketplace
- Felina Steak
- The Hudson Med Spa
- Double Ai
- Yuan
- MOTW Coffee & Pastries
- Wagyu Factory
- DIGISO
- Revl Fruits
- Partanna
- Ottoyee
- The Annex
- Summit House
- La Tienda Tapas
- Jack's Surf & Turf
- The Pasta Shop
- Minoru
- Ramen Nagomi
- Essential Beauty
You pay on what sells
Most campaigns run on commission: a share of what the codes bring in, for a set time. No retainer.
Real people, really nearby
Creators who live here, with followers who can actually drive over on a Saturday.
Codes you can count
Give every creator a code, and you can see exactly who sent who.
All on one page
The deal, the guest list, the day and the results. No threads to dig through.
Your own page
One private page, start to finish.
Every business gets one. It opens a step at a time, so you always know what's next, and it ends with a scoreboard.
A code for every creator.
- Shoppers10% offWith any creator's code.
- YouPay on what sellsA share, and no retainer.
- You seeWho sold whatCreator by creator.
Signed by youSigned by Jessica
Sample names and numbers.
Bigger events
Want the whole day planned?
For bigger events, Jessica can plan the day itself, from who's serving to where everyone stands. And since WSPR Creative is a film studio, we can film it too, and cut a recap you can use for months.
- Food trucks
- Drinks
- Catering
- Flowers and favors
- A photo corner
- A film of the day
Questions
Asked and answered.
What does it cost?
Most campaigns run on commission: you pay a share of what the codes sell, for a set time, and no retainer. Bigger events that we plan for you have a budget, agreed up front.
How do you track sales?
Creators share a discount code. You tell us what sold with each code, and it all shows on your private page. Nothing's automatic, and nothing's hidden.
Who are the creators?
Local food, lifestyle and family creators. You see their handles, followers and usual views, and you choose who comes.
What do creators get?
A first look at your place, and a code of their own. You can add a gift card or cash. The more you offer, the more creators say yes, so we decide it together.
Does every business get in?
No. Jessica takes on a few places at a time, and only ones she'd recommend to her friends. Apply, and if it's a fit, she'll be in touch.
What kind of business is this for?
Anywhere people can walk through the door, in and around New Jersey: boutiques, restaurants, salons, gyms, new openings.
Are the posts labeled as ads?
Always. It's the law, and it's better for everyone.
What if nothing sells?
On a commission deal, then you don't pay. You still get the videos they made, and everyone who saw them.
For businesses
NJ, we're lucky. Let's tell everyone.
Jessica takes on a few places at a time, ones she'd send her own friends to. Tell us about yours, and if it's a fit, she'll be in touch.
A creator? Join the list to hear about new events.