BMW M3 · Private saleAutomotive · Commercials2023
A launch film for one car.
Its owner was selling a British Racing Green E36 M3, so we gave it a launch film: a white studio, every detail, and a day on the road around Washington, DC.
- Client
- BMW M3 · Private sale
- Year
- 2023
- Department
- Automotive, Commercials
- We did
- Directing, Cinematography, Editing, Color
- The car
- BMW E36 M3 coupe, British Racing Green
- Shot on
- DJI Ronin 4D
The ask
The owner of an E36 BMW M3 in British Racing Green was selling it, and wanted a film to sell it with.
The approach
We shot it in one day in Washington, DC: the walkaround and every detail in a white studio, then an alley, a rooftop deck, a road through the autumn trees and the white arches of the Frederick Douglass Memorial Bridge.
The result
A two-minute film and a longer walkaround, graded in DaVinci Resolve, and a set of stills from the footage.
The film
Stills from the film
28 frames
Next sceneMolivingNowhere to be.