Rego Wines is a distinguished Portuguese wine. From the Beira Interior region of Portugal the high altitudes give the wines a smooth, sophisticated flavor profile.
Rego Wines reached out to WSPR looking for full branding and product design. With the exclusivity of the wine they brought on WSPR as a partner to create captivating content, and use strategic marketing to promote the brand.
Branding, logo design,
Considering the heritage and mission of Rego Wine we wanted the brand to reflect the quality and excellence. Being a father son business we thought giving the Rego Wines a symbolic icon of the double R's with a wine bottle in the center. Thus the Rego Wine logo was born.
As part of the branding initiative WSPR Creative designed the labels for Rego's wine lineup. The objective was to position them in the top of the fine wine category while keeping the price tag low. The wines are now available in Portugal & The United States.
We went to Portugal to capture the process and show the world what makes Rego Wines so great. Vineyards line the mountain side as the seasons change and harvest begins. There couldn't have been a better time to capture the wine making process.